Monica Tuma Brown
 


 


 

Monica's professional health and spa experience spans over 30 years with positions enjoyed both here and abroad. She enjoys a unique and progressive track record in diverse areas of health and wellness, including executive level positions and successful consulting for five-star resort spas, wellness centers and traditional medical facilities.

 While at The Marsh as General Manager, she managed overall budgets, operations and development of 17 stand-alone departments for the nations premier mind/body wellness center.

Monica also served as Director of Spa Operations at premier resorts including the Greenbrier Hotel, Rosario Island Resort, Coralita Beach Hotel, and FWI. At these places she created spa programs and signature therapies, seasonal building packages, full spa curriculum and in-house education programs, developed all operational procedures and protocols, community awareness programs, while managing the day-to-day operations of these premier resort spa facilities.

Monica has provided spa consulting all over the nation. These include resorts, medical facilities, and day spas. She has provided consulting on spa design, programs, operations, staff development, and signature facility features for exclusive five-star and four-star properties including :
Pebble Beach Resort & Spa, Wigwam Resort, LaQuinta Resort & Spa, Hotel Hershey, Turnberry Isle Resort & Spa, The Broadmoor, Kingsmill Resort & Spa, and Don CeSars Resort & Spa.

Her Medical Facility consulting includes clients Aestique Medical Center, Greenburg, PA; North Memorial Medical Center, Minneapolis; Hackensack University Medical Center, Hackensack, NJ; Longenu Medical, Wayzata, MN and Baton Rouge, LA.

Day Spa consulting includes a wide variety of clients as well, including: Excelsior Bay Spa & Salon, Excelsior, MN; The Spa at Colfax, South Bend, IN; Rocco Altobelli, Edina, MN; Christopher Hopkins, Minneapolis, MN.

Her educational background includes a B.A. degree with studies in molecular cellular biology, international relations and political science at the University of Colorado, and a wide variety of seminars and training in management, health, and wellness topics.

She has been a featured author in a variety of industry publications, such as Les Novelles Estitiques, Massage and Bodywork Quarterly, Skin Inc., Spa Management and Medical Spa magazines.

 

Client Profiles

Resort & Hotel Spas:

*Hotel Hershey – Hershey, Pennsylvania  Weblink to Hotel Hershey  Link

Concept and design consultant for unique, historic property. Created signature chocolate-inspired spa treatments generating tremendous press for property as well as facility design concepts, equipment specifications, complete operational start-up manual and training, as well as press presentations and executive support.

*The Don CeSar Hotel & Spa – St. Petersburg, Florida

Elegant, historical, four star, beach front resort hotel. Consulting on the physical and program concept of hotel spa as well as operations development and support.  Weblink to Don CeSar Hotel  Link


*The Broadmoor Hotel – Colorado Springs, Colorado  Weblink to The Broadmore Hotel  Link

Five star, five diamond resort hotel. Consulting on the complete design, development and implementation of a mountain resort spa. Unique concepts included "floating" exercise room office and outdoor massage balconies.

*Kingsmill Resort & Spa – Williamsburg, Virginia    Weblink to Kingmill Resort  Link

Consulting on unique physical design, layout & programs of one of the East’s finest conference resorts, also consulting on operational start-up, staff development and market positioning.

*LaQuinta Resort & Spa – Palm Springs, California  Weblink to LaQuinta Resort  Link

Creative outdoor program and design concept including outdoor spa baths, therapeutic open air showers, relaxation courtyard. Also, created Desert Dream and Desert Oasis Spa treatments and programs for a unique five star, California desert property.

*The Lodge at Pebble Beach & Spa – Monterey Peninsula, California  Weblink to The Lodge at Pebble Beach  Link

Internationally renowned resort hotel. Consulting on physical design, spa programs, start-up operations and positioning of exclusive spa concept.

*Coeur d’ Alene Resort & Spa – Coeur d’ Alene, Idaho  Weblink to Coeur d" Alene Resort  Link

Creative spa consultant to TAG Galyean on behalf of signature spa development, such as the "Oh" series of spruce and cedar therapies, "WET" treatments and protocols, operations support and design specifications.


Sunriver Resort & Spa – Bend, Oregon  Weblink to Sunriver Resort  Link

Collaborative consultant responsible for creative facility design and signature Oregon menu concepts for exclusive river and mountain luxury resort.


St Julien, Boulder’s Hotel & Spa – Boulder, Colorado  Weblink to St Julien Boulder's Hotel & Spa  Link

Creative development and operations consultant for premier downtown development of new luxury hotel and spa. Creative concepts included Canyon Comforts and International Indulgences, as well as unique community experience programs.


Pronghorn Club Wellness Spa – Bend, Oregon    Weblink to Pronghorn Club Wellness Spa  Link

Primary spa consultant for spa concepts, design, and program development of luxury, destination residential community to include healthy aging, signature high desert spa concepts and therapies, community and social spa, recreational, tennis and golf experiences, as well as state-of-the-art fitness, wellness and mind/body programming.

* For TAG Galyean, TAG Design Studio, Lewisburg, WV

Day Spas & Spa Product Companies:

Okeanos, ClubSpa Banya – New York, New York    Website  Link

Consulted on operations and services development of a unique spa and banya in Manhattan. Services and operation scripted to attract large male market, yet also attract women, international travelers and midtown business executives. Developed operations materials as well as menu of signature, international services that embrace an uptown lifestyle as well as attract international acclaim. Owners’ vision and success awarded Forbes 2006 Best U.S. Spas.

Jeanne Piaubert for Spa Salons, Hollister Group – Beverly Hills, California

International spa and products operations. Consulted on the U.S. development of proposed 200 spa salons; administration, operations, program development, line development, physical design, equipment, budgets and translation of signature European concept to U.S. market.

Christopher Hopkins for Hyatt Hotel Spa Salon – Minneapolis, Minnesota

Consulted with nationally acclaimed image consultant and designer on unique salon and spa. Advised on operations, administration, physical design and program development.

The Thymes – Minneapolis, Minnesota  Link

Spa Products Corporation. Consulted on the various applications, history and biology of water, mineral springs, spas and hydrotherapy for their water line of products.


Rocco Altobelli – Edina, Minnesota

Inter Coiffure Spa and Salon. Consulted on the development and operations of luxurious day spa. Also provided start-up training, design, systems and operational support.

The Spa on Colfax – South Bend, Indiana  Website  Link

Consulting on design and build out of historic building into premier day spa; including interior design, program of spaces, menu concepts, design and strategic marketing plan.


Excelsior Bay Spa Salon – Excelsior, Minnesota

Assisted in complete design, development and implementation of historic mansion on Lake Minnetonka featuring "tranquility by the bay" in treatment concepts, market niche and interior design.